NEW MARKETING JOB IN NYC!!

SVP, Direct Marketing (DTC) - Insurance

 Global insurance company seeks a seasoned Direct Marketing professional to manage the budgeting, planning, execution, and performance tracking of direct marketing campaigns for US and eventually, Latin America.

Marketing Statisticians / Modellers (w/SAS) - NYC

Marketing Statisticians / Modellers (w/SAS)

You will act as an internal consultant in terms of customer analytics and insights.  You will conduct ad-hoc statistical analyses, apply and test models, run test/control scenarios and present results and recommendations to a non-technical audience.  You have  at least 5 years work experience conducting statistical analysis in a business environment (not academia) using SAS, working knowledge of SQL, as well as an aptitude for data visualization. Communication skills at the caliber of a management consultant level are critical.  Quantitative college degree is a must.

Marketing Statisticians / Modellers (w/SAS) - NYC

Marketing Statisticians / Modellers (w/SAS)

Many opportunities for business statisticians with leading consumer services, consulting, retail, and ecommerce firms . You will provide data analysis and predictive modeling using SAS to understand customer behavior and  support marketing efforts. Projects will involve promotion response modeling, campaign performance, segmentation, propensity to buy, likelihood to lapse or lifetime value analysis. You will develop insights and create recommendations that you will present to line management. 

Requires: 4+ years corporate experience (not academia)  in statistical modeling, SAS and SQL. Good communication skills required  No fresh grads please. 

DPM Product Manager (NYC)

DPM Product Manager

 

My client, a global leader in marketing solutions is seeking a  Product Manager to manage its DMP (data management platform) product development, that will combine CRM, social, online and mobile data for its clients.

You will be the online advertising subject matter expert, on data collection and distribution. In addition,  you  will provide competitive analysis, gather client requirements, construct user stories, maintain a product backlog and work with a cross functional team to deliver product iterations with high market value. In addition, you will also  maintain documents describing how the platform is meeting industry requirements.

You have:

5 years Product/Project manager experience in Online or mobile advertising, with Ad Operations product knowledge & experience with a deep understanding of the technical operations

High-level of experience participating in development projects especially with writing and overseeing requirements.

Agency experience a plus

Data Management Platform is preferred

Database Marketing skills is also preferred

Must reside in the NYC area, no relocation

Senior Mgr, Analytics (Mobile) - NYC

Senior Mgr, Analytics (Mobile)

 

My media client is rapidly growing!!  They need a seasoned Marketing analytics manager with SAS who will analyze and provide customer insights for their new Mobile product offering.   Train, mentor and oversee a team of analysts in quantitative analysis relating to retention, product development, pricing, web analytics and campaign management.     Determine underlying story from multiple data sources and crystallize resulting implications for business.

Bring a new level of customer reporting, analysis and insights to the brand.

Communicate key findings to senior management in an actionable manner.

Manage ad hoc requests and development of analytical methodologies including test plans and key metric templates.

You have managed an analytics team that uses SAS (and you are hands-on as well). You have exposure to digital analytics (Omniture).  Mobile analytics and/or subscription experience is a plus.

You must currently reside in the NYC area.